Site Intelligence provides corporations with a 360 degree view of customer behavior from multiple channels, including web, mobile, call center, catalog and in-store activities. This unique cross-channel vision helps corporations to understand their ROI on the entire spectrum of customer interfaces, and enables customers to enjoy a seamless on-line, on-phone and in-store experience. Unlike hosted ASP solutions, Site Intelligence uses a granular, industry-standard database which records individual rather than aggregated activity, along with a suite of analysis and data mining tools to manage clear customer segments across all channels. Innovative analysis tools provide accurate customer targeting, plus a unique ‘ROI overlay’ for cross-channel analysis by corporate marketers and the C-suite.
Harwell Innovation Centre
173 Curie Avenue